Nearly 20 years of call tracking infrastructure. Trusted by the world's biggest marketplaces.
Marketplaces and multi-site operators use iovox call tracking to grow revenue and prove value to the businesses that list on them, without adding operational cost. iovox delivers 100% attribution, complete call visibility, and the data to prove what every conversation was worth.
Total visibility into every call. The data to prove it's working. The infrastructure that's never let a marketplace down.
Basic call tracking tells you a call happened. It tells you how long it lasted. It doesn't tell you whether the caller hung up or left a voicemail. It doesn't tell you whether they called back. It doesn't tell you whether the conversation that did happen converted, or why the ones that didn't convert went cold. iovox goes beyond pure tracking and stats to give you intelligence that fits the actual user journey: what the caller wanted, what happened, and what should happen next.
Five modules. Deploy what you need. Add the rest when you're ready.
The iovox call tracking platform is built for marketplaces and operators who need to prove value at scale. Every module ships with the APIs, integrations, and reliability guarantees that platforms with 500,000+ businesses on them actually need.
Permanent tracking numbers, one per listing, location, or partner. The foundation of multi-site, marketplace, and print attribution.
Explore dedicated numbers02 / DYNAMICRotating numbers per visitor session, so every web call is attributed to the exact source, campaign, and keyword that drove it.
Explore dynamic numbers03 / RECORDINGCompliant recording in every market iovox operates in, with transcription, diarisation, and PII redaction out of the box.
Explore recording04 / ANALYTICSDashboards, attribution reports, and conversion metrics. Plus a full data export to your business intelligence and CRM stack.
Explore analytics05 / APIsREST APIs, webhooks, and native CRM connectors for Salesforce, HubSpot, and Zoho. Plus open integration with any stack, any system.
Explore APIs+ / FEATURESWebCallBack, SMS Tracking, Call Whispers, Missed Call Alerts, and the full catalogue of call-experience and team tools.
The full toolkitLooking for the full toolkit?
Every tool in the iovox platform, grouped by what it does for your business.
How Auto Trader proved value to every dealer on their platform.
"Auto Trader was under pressure to prove to thousands of dealers that their listings were generating real buyer calls, not just impressions. iovox call tracking gave them verified, attributed call data per dealer, per listing, per campaign."
The names you already know.
"Our professional clients have complete, real-time visibility on all the telephone leads that arrive that are a direct result of ads published on the Subito platform."
"The transparency and objectivity of the call data made it perfectly clear for our customers to understand the value we bring them."
"Now what we can do is actually have a transparent conversation on those metrics and say, this is what your project profile is delivering, this is the cost per lead, it helps us actually justify the ROI metrics and the cost of the product."
"We have worked hard to build a great reputation and we expect a high level of service and support from our partners, which iovox has delivered."
"We are happy that iovox understood our vision and our business model and then helped us to properly apply the APIs in a way that met our business objectives and timetables."
"We found the Dynamic Number call tracking and WebCallBack solutions from iovox were the best fit to meet our needs and help us achieve our goals."
Your marketing is already generating the demand. The question is how much of it you're actually converting.
In automotive, real estate, healthcare, and hospitality, industries where a phone call often means a serious buyer, a 30–40% missed call rate isn't a staffing problem. It's a revenue leak. iovox call tracking is how you find it, measure it, and close it.
See what 100% call attribution looks like for your platform.
We'll show you iovox call tracking running against a scenario from your market: every call attributed, every inefficiency visible, every opportunity accounted for. 30 minutes, and you'll see exactly why the world's biggest marketplaces run on iovox.