8 Game-Changing AI Marketing Trends For 2025 & Beyond
There’s no escaping it.AI has transformed the marketing world, revolutionizing how enterprises perform data analysis, personalize client experiences, and leverage predictive analytics.…
Welcome to the iovox Blog
Looking for something specific? Use the search bar or filter buttons below to quickly scan our entire library of articles:
Articles tagged with marketing:
Read more
6 Useful Applications of AI to Empower Your B2B Marketing
AI in B2B marketing transforms how enterprises collect data, predict outcomes, and personalize content. It makes your marketing team more efficient and effective, boosting your ROI from their …
Read more
How to Automate Marketing with AI for Powerful Revenue Growth
With the introduction of AI in marketing automation, businesses are seeing great leaps in productivity and marketing ROI.Using an automation tool, marketers enhance their ability to process data…
Read more
Marketing Intelligence Tools: 10 Features You Need to Know
Marketing intelligence tools enhance your company’s data collection, competitive analysis, and customer segmentation capabilities. Utilizing them is a crucial step to gaining an advantage …
Read more
Conversational AI Marketing: 3 Benefits + 4 Use Cases
Ever wondered how your marketing efforts could become incredibly precise & efficient with round-the-clock availability?Introducing conversational AI marketing, the transformative approach …
Read more
Health Insurance Marketing: Ideas + Latest Trends
The digital transformation of health insurance marketing brings exciting possibilities like virtual consultations and user-friendly apps.And while these developments offer exceptional marketing …
Read more
AI Marketing: How to Leverage it + Tools to Use
AI is seemingly everywhere now, so it’s no surprise that it’s now a fundamental part of most marketing stacks.AI marketing enables marketing teams to quickly make data-driven …
Read more
Marketing in Insurance: 8 Effective Strategies to Drive Revenue
Marketing in insurance poses a unique set of challenges because of the complex value proposition and intangible benefits of insurance products.But that’s not all.As an insurance provider, …
Read more
What is Call Analytics and How Does it Work?
Calls aren’t just about building relationships with customers.They’re a rich source of valuable insight into customer needs, agent productivity, and growth opportunities.With call …
Read more
Are You Prepared to Thrive in a Down Market?
You don’t have to look far to see gloom and doom economic forecasting related to war, inflation, and high interest rates. But being the optimists we are at iovox, we the see the glass half …
Read more
Proving Value in Auto Marketing with iovox Call Tracking
- automotive
- customer service
- call tracking
- marketing
- dedicated numbers
- analytics
- webconnect
- speech analytics
- conversational ai
- iovox insights
It’s an honor for us to share a customer success story of how one of France’s leading auto marketers is using iovox call tracking solutions to demonstrate the value of their platform …
Read more
8 Popular Conversational AI Use Cases (Updated for 2024)
- speech analytics
- conversational ai
- iovox insights
- call tracking
- healthcare
- finance
- banking
- customer service
- sales
- marketing
- real estate
Want to learn about some different conversational AI use cases?Conversational AI is fast turning into the most popular technology in the field of Artificial Intelligence. Each day, more and more …
Read more
iovox API Unlocks Value of Phone Data for Europe’s Habitissimo
With a business model that relies on phone calls to generate new sales, discover how Habitissimo unlocked the value of their phone data by using the flexible API from iovox.Q: Hi Job, thanks for …
Read more
Chatbot vs Conversational AI (Differences, FAQs)
Chatbot vs conversational AI: What’s the difference?While they may seem like the same thing, there are significant differences between the two technologies. This includes differences in …
Read more
New Technology And Innovations That Will Improve Your CTA Conversions
The “call to action” (CTA) buttonCountless blogs have been written about how to best optimize conversions of CTA buttons. Whether the advice has been to use specific colors, words…
Read more
Whatever Your B2B Buying Motivation Is, iovox Delivers Powerful Results
In our everyday lives, we make purchasing decisions for a variety of reasons. Maybe it’s a healthy choice at lunch because you have health-related goals you’re aiming for, and just like …
Read more
Don’t Get ‘BlockBustered’ When You Can Innovate With New #ConversationalAI
Remember Blockbuster Video? The iconic American video rental store where you could browse racks of movies and take one home? Faster and cheaper broadband, combined with entrepreneurial ingenuity, …
Read more
The New Secret Weapon For Comparison Shopping Websites
As consumers, we’ve all used the internet to shop, whether it’s for airline tickets, hotels, or just to check which local grocer has the best price on fresh apples. Well, what if you are…
Read more
How is the New TapClicks/iovox Integration Adding Value for Marketers?
At iovox, we like to partner with smart companies that are focused on reducing complexity and helping customers make money. TapClicks is one of those partners. This blog covers how customers win …
Read more
New Insider Interview – Is It the Beginning of the End of Telephone Numbers In the World?
For insights on trends shaping the telecommunications and call tracking industry in the new year, we sat down for a virtual one-on-one with iovox co-founder and CEO, Ryan Gallagher. Did 2020 mark …
Read more
Spam Killer: How to Reduce Nuisance Calls from Marketing Campaigns
If you’re in marketing and your job is to make the phone ring with qualified leads for your sales team, you want their time spent talking to legitimate prospects, not answering spam calls. For…
Read more
5 Call Tracking Tips to Help You Make Better Business Decisions in 2020
Call tracking. Two simple words that have come to mean different things to different audiences. For big companies, this may be something “the marketing department” handles when evaluating …
Read more
Virtual Numbers and Their Applications
Want to learn about virtual numbers and how they can help your business? In this article, we explain what virtual numbers are and the different ways they can increase your revenue and help your …
Read more
How to Use a Call Whisper to Grow Your Marketplace
Do you have trouble attracting and retaining sellers in your marketplace because they don’t know how many clients you send their way? Your marketplace could be sending your sellers 90% of their …
Read more
Mobile Call Tracking for Zoho CRM - Zoholics Recap
Our team is fresh off a week in Austin, Texas having attended the Zoholics conference, the largest annual gathering of Zoho users, where iovox announced a new two-way call tracking solution for mobile…
Read more
Logic-Immo Call Tracking Success Story
Here at iovox, our blog is home to many great customer stories, featured for their innovation and the positive results garnered from using call tracking solutions to solve a business problem. In …
Read more
How Accessible Technology is Changing the Real Estate Industry
Technology is disrupting the real estate industry at an unprecedented paceThe past five years have witnessed an explosion in innovation and technology adoption by both realtors and their clients…
Read more
40+ Real Estate Marketing Strategies (2024 Update)
Let’s make this very simple.To excel in real estate marketing, it’s crucial to:Understand the desires and needs of your target market.Cultivate trust and credibility.Clearly …
Read more
The Luxury Real Estate Agent Success Manual (8 Key Strategies)
Being a luxury real estate agent can be incredibly rewarding. Commissions are substantial, you rub shoulders with wealthy and influential people such as celebrities, high-profile entrepreneurs and …
Read more
Great Ideas, Great Results: Where Marketing Meets Call Tracking
From time to time, we feature customer stories on our weekly blog. This week, we’re delighted to hear from Epicosity, an ideas company and marketing agency based in Sioux Falls, S.D. The company…
Read more
MAU Las Vegas 2018: 5 Take-Aways All Mobile Marketers Should Know.
We’ve just left Las Vegas for the 5th Annual Mobile Apps Unlocked (MAU) Conference hosted by Grow.co at the MGM Grand and we’re overwhelmed with new ideas, strategies and experiments to …
Read more
Top 10 Takeaways from Agent 2021
Missed the Agent2021 conference? Don’t worry, iovox has you covered.Agent2021 was a one-day conference held at Hard Rock Stadium in Miami, Florida that brought together industry leaders and …
Read more
There's No Such Thing as an Unimportant Call
These days advertisers are spoiled for choice when it comes to measuring the performance of their marketing spend. Whether it’s clicks, impressions, installs, engagement, leads, or any other …
Read more
Can Phone Calls Make You a Better Marketer?
How many times have you received an email from a company that you don’t remember having any interaction with? It’s possible you didn’t realize when you bought something you were also…
Read more
Why Call Tracking is Essential to Marketing
Imagine the head of marketing for a business who spends thousands of dollars each month on paid search but doesn’t track landing page clicks, leads collected, or sales generated online. In 2020 …
Contact our team today to explore our products and solutions
Contact Us
Send us a message and someone from our team will contact you ASAP.
Or call us on +1 (888) 408 4128